ÆÞÓÑÖ±²¥ Investments
Investing for growth
ÆÞÓÑÖ±²¥ invests, typically over the longer term, in a range of exciting business opportunities where it sees the potential for growth. These can take the form of partnerships, Joint Ventures, or complete ownership and developed through acquisition or building in-house.
Building diversity
ÆÞÓÑÖ±²¥â€™s investments cover a diverse range of business areas including:
- Online Comparison Platforms (OCP). Through partnerships with the leading service providers Netrisk Group (in Central and Eastern Europe) and Axo Group (in the Nordic region), we help millions of people across ten European countries save time and money on essential services from car insurance to energy.
- Health and wellbeing. Our investment in m gives millions of users access to expert health a dietary information through a dedicated App.
- Other media. ÆÞÓÑÖ±²¥ owns a network of newspapers in Saxony-Anhalt (Germany), including and . We are also a minority shareholder in the German TV channel and .
Investment Areas
Netrisk Group
 is a leading Online Comparison Platform provider in fast-growing CEE markets covering Poland (Rankomat), Czech (Srovnejto), Austria (durchblicker.at) Hungary (Netrisk.hu), Slovakia (Netfinancie.sk) and Lithuania (edrauda.lt). The business has a combined reach of 80 million potential users. Bauer is a joint owner of the Netrisk Group, alongside leading technology investors TA Associates and MCI Capital, since 2023.
The Axo Group
The is a leading Nordic financial services provider, operating across Norway, Denmark, Finland, and Sweden. With a focus on personal loan and credit card brokering, insurance distribution, and personal finance management, Axo Group powers uScore – the region’s premier personal finance platform. Axo partners with over 80 banks and credit providers delivering a comprehensive range of financial products to help consumers make smarter financial decisions. Headquartered in Norway, Axo Group is committed to driving growth through innovation, digital excellence, and best-in-class customer solutions. ÆÞÓÑÖ±²¥ is a minority shareholder in Axo.
Lifesum
Based in Sweden, is a digital healthy eating platform trusted by 60 million users worldwide to help them live healthier lives. It provides tailored nutritional advice from in-house and invited experts. Bauer has been a signficant shareholder in Lifesum since 2014
Regional Newspapers Germany
ÆÞÓÑÖ±²¥ owns a network of newspapers in Saxony-Anhalt, including and . Combined, they make ÆÞÓÑÖ±²¥ the largest provider of local and regional journalism in Central Germany, offering high quality local reporting and services to our readers and customers.
RTL ZWEI (German Television)
is a German-language television channel operated by RTL2 Television GmbH & Co. KG, of which ÆÞÓÑÖ±²¥ is a joint owner. Its focus on a younger audience, with a range of documentaries, reality programing, and feature films.
Radio Hamburg
is operated by Radio Hamburg GmbH, of which ÆÞÓÑÖ±²¥ is joint owner. Established in 1986, Radio Hamburg was one of Germany’s first private radio stations, and it continues to innovate and adapt to meet listeners needs.